Bali Inspirasi.20.10.2026.Kuta, Bali -www.hardrock.com/PINKTOBERHard Rock Cafe Bali is participating in a breast cancer awareness campaign through its "PINKTOBER 2026" program—part of a global annual initiative by Hard Rock International, now in its 27th year. The program invites both guests and employees to support breast cancer research and patient services.
Running throughout the month of October, this campaign is part of Hard Rock International’s broader effort to raise public awareness about breast cancer and garner support for various health-related initiatives.
Funds raised will be channeled through the Hard Rock Heals Foundation to support breast cancer research and awareness efforts internationally, in collaboration with the American Cancer Society.
Phillipe Fong, General Manager of Hard Rock Cafe Bali, stated that PINKTOBER serves as a catalyst for uniting the community in support of breast cancer research, while also honoring the strength and resilience of those affected by the disease.
He noted that Hard Rock Cafe Bali’s involvement reflects a commitment to creating a positive impact through social engagement and fundraising activities.
A Variety of Activities Throughout October
As part of the PINKTOBER 2026 campaign, Hard Rock International is hosting a range of activities across its network of hotels, cafes, casinos, merchandise stores, and digital platforms.
At various Hard Rock Cafe locations, guests can enjoy a special PINKTOBER-themed menu, purchase limited-edition merchandise, and participate in fundraising events, community gatherings, and musical performances featuring female artists.
The PINKTOBER 2026 merchandise collection—which includes T-shirts, hoodies, stickers, and collectible pins—is available for purchase at Rock Shops and via the official Hard Rock website.
Hard Rock Hotels around the world are also offering unique PINKTOBER-themed experiences, including live music, wellness activities, special dining options, and community-focused events. In addition, Hard Rock Hotels will provide 80 complimentary nights’ stays at its all-inclusive properties in Mexico and the Caribbean for breast cancer survivors, their caregivers, and others affected by the disease.
PINKTOBER Has Raised Over US$15 Million
Hard Rock International reports that its long-running PINKTOBER campaign has raised more than US$15 million to date.
Through various donation programs and social initiatives, the company strives to expand support for breast cancer research and help raise public awareness about the disease.
Further information regarding the range of PINKTOBER activities can be found on the official website at www.hardrock.com.hardrock.com/PINKTOBER. Those who wish to make a donation or learn how to support breast cancer-related efforts can also visit donate.cancer.org.
Hard Rock Cafe Bali is located at Jalan Pantai Kuta No. 1, in the Kuta area, Bali. (Alexander Donny Novaldo/Bali)